New Norm | Protest [Occupy]

All | Digitizing Everything | General | Innovation | Marketing | New Norm | 3D Printing | New Norm | 3rd Industrial Revolution | New Norm | Life Logging | New Norm | Protest [Occupy] | New Norm | User Generated Content | New Norms | Social, Technical, Economic, Political | Video

MPI World Education Congress 2014 | Closing General Session
ByScott Schenker August 18, 2014July 19, 2026

The Closing General Session at MPI World Education Congress 2014 featured Scott Schenker, the General Manager, Events and Production Studio at Microsoft and Founder of Janus Dialogs. Scott believes there is magic in discovery and innovation. However the process of innovating is not magical – it comes from observing what others are doing, tapping the collective…

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All | Differentiation | Education | General | New Norm | Protest [Occupy]

Think Global, Act Local, Be Personal
ByScott Schenker November 24, 2012July 19, 2026

The world is not only getting smaller, it’s getting more personal. Look to retail – consumers are taking a more pro-active role than ever before. “Cash Mobs” are the latest intersection of local, personal, social, and retail. This twist on “flash mobs” brings together a group to one store to support the community…

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All | Digitizing Everything | General | Measurement | New Norm | 3D Printing | New Norm | 3rd Industrial Revolution | New Norm | Life Logging | New Norm | Protest [Occupy] | New Norm | Transparency | New Norm | User Generated Content | Social, Technical, Economic, Political | Video

Event Marketing Summit Presentation
ByScott Schenker May 29, 2012July 19, 2026

In early May of 2012 I presented at the Event Marketing Summit 5 trends facing the Experience Marketing industry. That presentation is embedded below. Some additional notes related to this presentation: An update on the Apple Store Protest in Australia can be found here The Flash Mob that was denied a…

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All | General | New Norm | Protest [Occupy]

The Means Justify the Means | Occupy Occupies Occupy
ByScott Schenker May 29, 2012July 19, 2026

More than a tongue twister, it’s a brain twister as well. Back in November, members of Occupy Seattle opposed to the “power dynamics created by a speaker on stage” occupies and disrupted an Occupy Seattle Town Hall. The Town Hall was designed to bring some direction and clarity to the movement. Instead, it was infected…

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All | General | New Norm | Protest [Occupy]

The answer to the protest marketing question
ByScott Schenker May 4, 2012July 19, 2026

It took a week to learn that the “protest” that took place at the Apple store in australia was not from Samsung, nor a real protest as some thought, but a marketing stunt from RIM. Yes RIM. How anyone would know is hard to say, other than their recent press release. While the rules…

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All | General | New Norm | Protest [Occupy] | New Norm | User Generated Content

Protest the New Marketing?
ByScott Schenker April 30, 2012July 19, 2026

Interesting article on a flashmob outside an Apple store in Australia. Samsung denies, but is this a form of Protest Marketing, User Generated Content, or both?

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All | General | New Norm | Protest [Occupy] | New Norms

New Norm | Protest [“Occupy”]
ByScott Schenker April 26, 2012July 19, 2026

It has become socially acceptable to be antisocial. Protest is now the norm; we celebrate disruption – and a just cause. The Arab Spring started December 18th, 2010 and resulted in political and cultural change in 17+ Arab countries. While certainly not socially “accepted’ by those in power, they none the less became the norm…

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